Plan de negocios "Sin trucos"
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Ir a este contenido- Autor
- Año de publicación 2017
- Idioma Español
- Publicado por Bogotá : Universidad Externado de Colombia.
- Descripción
- The document presents the business plan for "Sin trucos", a new company focused on decorative items with personalized and inspiring messages for consumers, in response to the frenetic modern life style and the consolidation of social an d cultural trends where the individuality is mainstream and people are looking for new ways to nourish their spirituality. The plan includes the market research, the organizational structure and products design and the financial model that demonstrates the suitability of the proposed business. Evaluating the business plan for 10 years, the project is feasible (positive NPV of $188 million) and the expected minimun return (15%) is widely exceeded (IRR= 70%). Likewise, for every Peso invested in the project, the investors will receive profits for 7 Pesos. The estimated initial investment of $30 million es recovered in year 3, with the project a break-even point in sales of $241 million per year.
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Citación recomendada (normas APA)
- Sebastián Velásquez Gallón, "Plan de negocios "Sin trucos"", -:Bogotá : Universidad Externado de Colombia., 2017. Consultado en línea en la Biblioteca Digital de Bogotá (https://www.bibliotecadigitaldebogota.gov.co/resources/3239990/), el día 2024-05-18.