Alpha Logistics diagnóstico
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Ir a este contenido- Autor
- Año de publicación 2020
- Idioma Español
- Publicado por Bogotá : Universidad Externado de Colombia, 2019.
- Descripción
- The marketing plan for the company Alpha Logistics is a complete marketing plan for a Pyme that develops its main activity as a customs cargo agent. The marketing plan is developed from a complete analysis of the environment and internal and external factors using proprietary marketing tools to enter to apply methodologies that allow to generate precise action plans aimed at reaching the specific strategic market objectives for said company. This service plan for guidance tools for all those who wish to develop marketing plans for companies in the service sector.
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Citación recomendada (normas APA)
- Jaime Andrés Carrero Suárez, "Alpha Logistics diagnóstico", -:Bogotá : Universidad Externado de Colombia, 2019., 2020. Consultado en línea en la Biblioteca Digital de Bogotá (https://www.bibliotecadigitaldebogota.gov.co/resources/3237753/), el día 2024-05-03.